Kollective

85% Increase in Direct Booking Revenue

The Divine Hotel Group operates a total of five hotels and vacation rental units on the islands of Kos and Patmos in the Dodecanese. They approached us to assist boosting direct bookings for their two flagship properties, the Kos Aktis on the island of Kos and the five star Patmos Aktis on amazing Patmos.

What was the Approach?

Together with the Divine team we:

  • Researched their existing target markets
  • Explored potential new markets
  • Set up targeted 360o advertising campaigns
  • Implemented advanced analytics tracking of bookings to measure our actions

What were the Results?

Over the first full season of our cooperation we saw:

  • A YoY increase of website visitors by over 100%
  • An increase in direct bookings by 75%
  • An increase in direct booking revenue by 85%

Cooperation is at the heart of all good teamwork and we are thrilled that we have found that collaboration with Kollective!
Mixalis H – Chief Finance Officer Divine Group

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